Product Highlight- Urban Alchemy

URBAN ALCHEMY
It is really common to have a facial or a body peeling but what about your hair?
Now and then our hair and scalp also need a nice salt scrub peeling to get rid of unwanted residues.

As the hairdressing industry becomes more sophisticated and advanced, so do the needs and expectations of our clients. That is why Urban Alchemy has created products that make achieving your hair goals easier and help hairdressers master their daily challenges.
such as-


Signature Cleanse

Specifically designed for hairdressers and in salon use, OPUS MAGNUM signature cleanse contains the perfect deep cleansing formula required to keep your hair THOUROGHLY CLEAN.
Signature cleanse is a deep-cleansing vitamin C-based gel treatment, Thanks to its mastered ph level and high vitamin C content, it effectively removes silicone or mineral residues from your hair. This cleanse leaves you with beautiful, clean hair.



Silicone deposits in your hair are a result of daily usage of non salon grade shampoos and shower water that is too hard, this prevents haircare treatments from working effectively. Metal deposits such as copper, iron, lime, calcium and magnesium, which arise from old water pipes dry out your hair and often change its colour, making your hair appear dull.

But
URBAN ALCHEMY’s OPUS MAGNUM signature cleanse effectively gets rid of this residue and any green tones caused by chlorine water.
And that's not all: thanks to its high vitamin C content, OPUS MAGNUM signature cleanse speeds up hair growth and simultaneously strengthens the hair structure.


What Is Non Salon Grade Shampoo
We receive numerous inboxes asking if this or that shampoo is ok. It really is quite simple, if you are not purchasing from a salon shelf it is NOT salon quality, if hairdresser’s recommended it, you would find it placed on the shelf of one of the many Central Coast salons.

What is on Ataraxia’s shelves is what Ataraxia recommends.
If you would like to know what we recommend browse our website
www.ataraxiabymorgandrew.com or step into salon and the girls will find the best suiting product for your needs,

now back to Signature Cleanse

What positive effects can you expect after a deep cleansing service with the signature cleanse?
Signature cleanse removes:
Mineral deposits
Silicon deposits
Chlorine residues
Metal deposits
Residues of hair care products
Plastic from inferior products (yes, you read that correctly)
Unwanted colour shades due to oxidized colour pigments
Green deposits
Metallic salts


Why does it make sense to do a deep cleansing with signature cleanse before you dye the hair?
Due to several reasons almost each person carries unwanted residues on the surface of the hair. If you want to achieve your desired colour it is important to free it from all residues, before dyeing.


It is now Salon Policy, that all New Clientele receive a Signature Cleanse before their Colour Service, to minimize damaged caused while colouring due to unprofessional product use.


Also in the Urban Alchemy Range
salt scrub cleanse and hydrating & soothing conditioner

Both products contain the extremely effective Sea-Spa-Complex, a combination of sea salt and algae which hydrate your hair and make it shine. Applied on a weekly basis, the salt scrub cleanse gets rid of dead skin cells and excess sebum on your scalp and thoroughly cleanses your hair.

As a perfect complement to the salt scrub cleanse, URBAN ALCHEMY presents the highly effective and extremely nourishing hydrating & soothing conditioner with vitamin B5. The conditioner can be used with any shampoo, making your hair shine, giving it volume and ensuring it looks super smooth.

Our tip: The salt scrub cleanse provides the perfect foundation for preparing your hair at home for nourishing treatments such as masks or Olaplex #3. It enables the hair to absorb the important substances extremely effectively.

For any more information on Urban Alchemy or to book a Signature Cleanse service, please contact your Ataraxia Stylist


With Love Morgan Drew

Morgan Drew